• Sensex81757.73-501.51(-0.6%)
  • Nifty24968.4-143.05(-0.56%)
  • USDINR85.910.11(0.12%)
Online tarding Partner With Us
BSE Prices delayed by 5 minutes ! Prices as on   Jul 18, 2025   ABB India 5651.25 [ 0.25% ]ACC 1969.6 [ -0.47% ]Ambuja Cements 596.8 [ 0.52% ]Asian Paints Ltd. 2382.1 [ -0.71% ]Axis Bank Ltd. 1099.1 [ -5.24% ]Bajaj Auto 8344.25 [ 0.19% ]Bank of Baroda 244.75 [ -0.67% ]Bharti Airtel 1901.05 [ -1.49% ]Bharat Heavy Ele 250.5 [ -1.07% ]Bharat Petroleum 343.35 [ -1.01% ]Britannia Ind. 5742.25 [ -1.12% ]Cipla 1482.05 [ -0.03% ]Coal India 388.4 [ 0.65% ]Colgate Palm. 2394.15 [ -0.14% ]Dabur India 522.7 [ -1.07% ]DLF Ltd. 844.8 [ -0.24% ]Dr. Reddy's Labs 1258.1 [ -0.41% ]GAIL (India) 185.3 [ 0.03% ]Grasim Inds. 2728.75 [ -1.29% ]HCL Technologies 1549.05 [ 0.32% ]HDFC Bank 1957.4 [ -1.47% ]Hero MotoCorp 4396.9 [ -1.10% ]Hindustan Unilever L 2488.9 [ -0.85% ]Hindalco Indus. 675.9 [ 0.21% ]ICICI Bank 1426.5 [ 0.52% ]Indian Hotels Co 765.8 [ 1.56% ]IndusInd Bank 870.15 [ 0.62% ]Infosys L 1586.55 [ 0.24% ]ITC Ltd. 422.65 [ -0.27% ]Jindal St & Pwr 957.75 [ 0.85% ]Kotak Mahindra Bank 2140.75 [ -1.44% ]L&T 3464.1 [ -0.29% ]Lupin Ltd. 1930.85 [ -1.25% ]Mahi. & Mahi 3194.1 [ 0.00% ]Maruti Suzuki India 12422.7 [ -0.44% ]MTNL 50.11 [ -1.99% ]Nestle India 2472.8 [ 0.98% ]NIIT Ltd. 124.8 [ -1.50% ]NMDC Ltd. 71.43 [ 2.70% ]NTPC 342.05 [ -0.15% ]ONGC 246.35 [ 1.00% ]Punj. NationlBak 113.35 [ -0.35% ]Power Grid Corpo 294.05 [ -0.88% ]Reliance Inds. 1476.85 [ -0.02% ]SBI 823.3 [ -0.64% ]Vedanta 445.7 [ 0.33% ]Shipping Corpn. 218.95 [ -1.11% ]Sun Pharma. 1693.25 [ -0.59% ]Tata Chemicals 931.95 [ -0.66% ]Tata Consumer Produc 1096.25 [ -0.83% ]Tata Motors 680.15 [ -0.23% ]Tata Steel 162.5 [ 1.66% ]Tata Power Co. 408 [ -1.27% ]Tata Consultancy 3189.85 [ -0.58% ]Tech Mahindra 1548.5 [ -0.96% ]UltraTech Cement 12498.35 [ 0.01% ]United Spirits 1362.8 [ -1.25% ]Wipro 266.9 [ 2.56% ]Zee Entertainment En 141.65 [ -0.42% ]
BSE

MARKETS

News Details

( As on 17/07/2025 10:50)

Airtel partners with Perplexity to offer free Perplexity Pro Subscription to 360 mn Users

Bharti Airtel has announced a strategic partnership with AI-powered search engine Perplexity, offering a complimentary 12-month Perplexity Pro subscription—valued at Rs 17,000—to all 360 million of its customers across mobile, Wi-Fi, and DTH services.

This marks Perplexity’s first collaboration with an Indian telecom provider and introduces Indian users to a powerful AI-driven search and answer engine that delivers real-time, accurate, and well-researched responses in a conversational format. Unlike traditional search engines, Perplexity upgrades the experience from simple webpage listings to clear, concise answers that users can refine using self-learning AI tools.

The Pro version of Perplexity includes premium features such as enhanced daily Pro searches, access to advanced AI models like GPT-4.1 and Claude, image generation, file uploads and analysis, and exclusive tools through Perplexity Labs—designed for deep research and productivity.

All Airtel users can activate their free Perplexity Pro subscription by logging into the Airtel Thanks app.

Gopal Vittal, Vice Chairman and Managing Director of Bharti Airtel, said,

“We’re thrilled to launch this groundbreaking partnership with Perplexity, bringing their cutting-edge GenAI technology exclusively to Airtel users. This initiative is aimed at empowering millions with instant access to knowledge, helping them navigate the digital world with ease and confidence.”

Perplexity CEO and Co-founder Aravind Srinivas added,

“This partnership is a major step in making reliable, high-quality AI accessible across India—whether it’s a student, a professional, or a homemaker. With Perplexity Pro, users gain a smarter, more efficient way to find information, learn, and accomplish tasks.”

This offering illustrates how AI can impact daily life—from assisting students with academic research, to helping homemakers make informed decisions, to supporting professionals with vacation planning. The productivity boost and simplified access to information make this partnership a significant leap in India's AI adoption journey.